Paradigm Shift Sports represents Altra throughout Western Canada
Shoes Shaped Like Feet
Here's the thing about feet: they're shaped like feet.
That's why Altra's are too. Since day one the focus has been on making functional, FootShape™ footwear that allows your toes to spread out naturally and the big toe to remain in a straight position. This encourages improved stability, power and most importantly, added comfort. Whether you're on the trail, the road, or anywhere in between, FootShape™ lets your feet be feet.
Every Altra shoe is built on a Balanced Cushioning platform.
This positions the heel and forefoot
at an equal distance from the ground. This natural foundation encourages
optimal alignment, better form and a low-impact landing. Whether you prefer max cushion, low cushion or something in between, Balanced Cushioning lets your feet move naturally at every step.
What's the difference between men's feet and women's feet?
You'd be surprised. After we took a hard look at the shape of men's and women's foot anatomy, we noticed women's feet have a narrower heel and mid-foot, a higher instep, a longer arch and unique metatarsal spacing. We felt these significant differences warranted unique designs to offer the best fit and experience possible. It's twice the cost, twice the care and 100% worth it.